After discussing how promoting involvement and belonging can influence employee satisfaction, we move to the second theme for our five companies. In this article, we illustrate how Cisco, Hilton, Wegman’s, Salesforce, and NVIDIA leverage employee recognition to promote happiness. Why Recognition Matters Everyone wants to be appreciated for the things that we do. This matters in interpersonal relationships and the workplace. Many companies do not put enough effort into making employees feel valued. Failing to do this leads to low morale, productivity, and collaboration and also results in higher turnover.